Business Development Manager

Posted: Jun 18, 2026

Primary Role

To lead the hospital’s strategic business development, service marketing, client retention, and partnership initiatives with a focus on mental health & wellness.

Key Responsibilities

1. Strategic Business Development

  • Develop and implement growth strategies to expand the hospital’s market presence and client portfolio.
  • Launch targeted business-to-business (B2B) outreach campaigns
  • Build and maintain strategic partnerships with insurance companies and corporate organizations
  • Monitor emerging market trends, client needs, and competitor activities to inform the hospital’s service expansion and positioning.

2. Marketing & Brand Visibility

  • Design and execute service marketing campaigns.
  • Drive targeted marketing initiatives for Tranquil Medical Centre’s programs to enhance public awareness, demand, and professional referrals.
  • Ensure consistent branding, messaging, and visibility of T.M.C services across traditional and digital platforms.
  • Coordinate with internal departments to design promotional materials aligned with service capabilities.

3. Client Engagement and Retention

  • Develop and roll out loyalty and retention programs for both corporate and walk-in clients to enhance satisfaction and repeat visits.
  • Organize and coordinate quarterly engagement forums
  • Maintain feedback mechanisms to capture and respond to client needs, preferences, and complaints in a timely and professional manner.
  • Foster relationships with referring professionals and institutions to maintain a robust referral network.

4. Team Leadership & Performance Management

  • Supervise and support the marketing and business development team, ensuring optimal performance and professional growth.

5. Reporting & Accountability

  • Prepare reports detailing marketing activities, partnership development, and business growth performance.
  • Ensure compliance with healthcare marketing ethics, regulatory requirements, and brand standards.
  • Perform other related duties as assigned by the Manager/Supervisor.

Key Qualifications & Experience

  • Bachelor's degree in Business Administration, Marketing, Sales, Commerce, Economics, or a related field.
  • Prior experience in a similar role, with at least 3–5 years' experience in business development, sales, marketing, or a related role.
  • Demonstrated experience in identifying business opportunities and growing revenue.
  • Experience in client relationship management.
  • Experience developing and implementing business growth strategies.

How to Apply:

Interested candidates are invited to submit their CV and a cover letter outlining their suitability for the role to vacancies@tranquilmedcentre.com, by C.O.B Friday 17th July, 2026 with the subject line "Business Development and Marketing Manager".

Only shortlisted candidates will be contacted.

Ready to Apply?

Please follow the instructions mentioned in the description above. Ensure your subject line matches the position title.

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Quick Summary
  • Organization Tranquil Med Centre
  • Location Nairobi, Kenya
  • Deadline Refer to description

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